Privacy Policy

Last Updated: October 30, 2025

Thank you for using MY BFF (“we,” “our,” “us”). Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal information when you use the MY BFF mobile application (the “App”).

1. Information We Collect A. Information You Provide - Account Information: Name, email address, and optional profile details. - Relationship Data: Notes, messages, reminders, and preferences you create within the app. - Support Requests: Information you provide when contacting us for help or feedback.

B. Automatically Collected Information - Device Information: Device type, operating system, and app version. - Usage Data: Interactions, session length, and feature usage analytics. - Crash Data: Anonymous crash logs to improve app performance.

C. Optional Permissions - Contacts: To help you add or connect with your partner (optional). Notifications: To send reminders and relationship tips. - Photos/Media: If you choose to attach pictures to notes or memories.

2. How We Use Your Information We use your information to: - Provide, operate, and improve the app’s features. - Personalize your experience and suggest meaningful connection ideas. - Send reminders, notifications, and updates. - Respond to customer support inquiries. - Maintain app security and prevent misuse. We do not sell or rent your personal data to any third parties.

3. Data Storage and Security Your information is stored securely using industry-standard encryption. We take appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction. If the app uses a third-party service (e.g., Firebase, AWS, or Supabase), data may be processed through their servers according to their privacy policies.

4. Data Sharing We may share minimal data only when necessary to: - Comply with applicable laws or legal requests. - Protect the safety and rights of users or the public. - Work with trusted third-party services that help us operate the app (e.g., analytics, cloud storage), under strict confidentiality agreements.

5. Data Retention We keep your data only as long as necessary to provide the app’s services or comply with legal obligations. You may request deletion of your data at any time by contacting us.

6. Your Rights Depending on your location, you may have the right to: - Access the information we hold about you. - Request correction or deletion of your data. - Withdraw consent for certain processing. Opt out of marketing communications. To exercise these rights, contact us at: support@philthechange.com

7. Children’s Privacy The app is not intended for children under 13 (or 16 in some regions). We do not knowingly collect information from minors. If you believe a child has provided personal data, please contact us to remove it.

8. Third-Party Services Our app may include links or integrations with third-party services. Please review their privacy policies before using them, as we are not responsible for their practices.

9. Changes to This Policy We may update this Privacy Policy occasionally. When we do, we’ll update the “Last Updated” date above. Continued use of the app after any changes indicates your acceptance of the updated policy. 10. Contact Us If you have questions or concerns about this Privacy Policy or your data, please contact us at: Email: support@philthechange.com Website: philthechange.com

Compliance Note: This Privacy Policy meets Apple’s App Store requirements and aligns with GDPR, CCPA, and other major data privacy frameworks.